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SEO and spam

We all receive spam emails.  However as website owners we often get emails from (mostly) overseas companies offering to “optimise” our websites and get amazing results. Firstly what is Search Engine Optimisation? Search Engine Optimisation is the process where a website gets “optimised” to boost visibility within the Natural (also called “organic”) Search Engine Results Who you should be wary of companies offering to “optimise” your site. When you get an email from a company offering to optimise your website, it usually contains some ...

Why an SSL certificate is important for your website.

Firstly what is an SSL certificate? An SSL certificate is a small file that is installed on a web server, that stores a companies identity via a cryptographic key.  When a user browsers a site with an SSL certificate installed, the browser will display a "padlock" (or the address may go green), indicating that any traffic between the user and the web server is encrypted. Example of a site secured by SSL Since the early days of eCommerce / accepting credit cards on your website, an SSL certificate is obviously an important ...

Two minute run down on Google Analytics

So you’ve got access to your websites Google Analytics, but if you don’t really know what Google Analytics is about, or not sure what to look at – here is Trent’s two minute overview of Google Analytics, and some areas you can take a look at.

Importance of setting proper title, meta descriptions and seo urls

For years we've spoken about how important Search Engine Optimisation is for the vast majority of websites. However when looking at a page, what does Google find important? Title tag.  The title tag is what appears in the "tab" name at the top of the browser. The Heading 1 tag (this is a "h1" tag) - usually this is the first "heading" on the page you are looking at. The content of your actual page - you should try and include a couple of ...

What to do about a bad google review.

We’ve discussed previously how important getting good Google Reviews are ... However what happens if you get a negative or a fake review. Regardless if the review is negative or fake – it’s critical to respond in a calm and professional manner. If you cannot to do this, it is better to not respond at all. If it’s a genuine negative review: Respond promptly Try to constructively address the issues raised, but whatever you don’t get into a “slanging” match.  Try to defuse the situation ...

EU General Data Protection Regulation

The European Union General Data Protection Regulation (GDPR) contains new data protection requirements that will apply from 25 May 2018.  This affects all Australian business (regardless of size) if they: have an establishment (e.g. physical store) inside the EU. offer goods and services to individuals inside the EU, or monitor the behaviour of individuals in the EU. The Australian Government has a great resource about what you need to do – click here to read.  ABC News ...

What is an API?

You may have heard the term API thrown around a lot, but exactly what is an API?  An API is basically an interface for one system to “talk” to another system. For example: if we want to pull a list of reviews from your Facebook Business Page and display this on your website, your website will connect to the Facebook API to retrieve these reviews. If you have a payment page on your website, your website will connect to your payment gateways ...

Flash is dead, long live HTML5.

One of the web’s most oldest (and surviving) plugins "Flash" is officially being retired by Adobe in 2020.  Flash has been on the way out for the past few years, as browsers (such as Chrome, IE) are disabling Flash. What was Flash used for?   Flash in it’s heyday was heavily used for Video Streaming and Animation.  As browsers adopted the new HTML5 standard (and users stopped using old browsers), Flash has become obsolete. Flash is still used across the web, but all ...

Importance of Google Reviews

It’s a given these days that consumers (or clients) turn to a search engine such as Google to find out about a product or service they are after.  However once this consumer has short listed what they want (or who they want to use) the next step is they usually turn to online reviews. In recent research : Just under 90% of consumers have been influenced by an online review when making a buying decision.   Regardless of whether you are ...

How to view updated changes

Below are video demonstration's on how to do a shift refresh open an incognito (private browsing), or clear your cache In your browser.  It is important to do at least one of these options whenever TMD sends a change live, or updates your site on our test server. Videos Please note you will need sound. Click here if you use Chrome Click here if you use  Firefox Click here if you use Internet Explorer Click here if you use Safari (MAC).

Why we love the payment gateway Stripe

If you are looking at processing credit cards via your website, you should seriously take a look at the Stripe payment gateway. Why our clients like Stripe: Stripe is an “all in one” merchant and payment gateway. It is very fast / easy to setup (all done online). You can be operating usually within around 48 hours (note it can take up 10 days for your first payment to clear). Stripe has a set rate of 1.75% + $0.30c / transaction for all ...

How to approach getting links to your site from other sites

Getting good quality links to your website is critical for Search Engine Optimisation (SEO). But how do you go about finding good quality links, as well as actually securing them from the relevant site owner? Some guides: Getting a link from a site that has nothing to do with your industry or business will do very little. Sourcing links from “low quality” websites can do severe harm to your ranking. Buying links, or participating in “link schemes” may work in the short term, but ...

Creating Good Meta Descriptions and Titles

Search Engine Optimisation (SEO) is the process / methodology of "optimising" your website to increase visibility within Google.  A good meta description and a good title are a critical piece of the puzzle when optimising your website.  What is a meta description? A meta description is an invisible "tag" that provides an accurate overview of what a web page is about.  Meta descriptions are commonly used on search engine result pages to display a preview for a given page.  Meta descriptions are around ...

How Remarketing can help your business

Remarketing allows you to show advertising to people who have visited your website in the past. This normally takes the form of Banner or Text based Ads, and if you are using Google AdWords, are displayed on websites signed up to Google’s Display network. How this works: A User visits your website.  The source of this traffic can be direct traffic, traffic from search engines (natural or sponsored search), email marketing or social networking.    We can categorise this user into a series ...

eMatters payment gateway shutdown

The eMatters Payment Gateway is closing down on the 30th of June, and if your account is being migrated to eWay - here is a roadmap of how this will occur (please note that this Roadmap, has been sent to eWay for confirmation and approval. If at any stage, this roadmap isn't being followed or if you have questions - please call us). 1. eWay will contact you from the 1st of June (alternately - please feel free to call them ...

What is Mod Sec?

Sometimes when browsing your website or using your Content Management System (CMS), you find you are suddenly "locked" out, and can no longer access your website or CMS. First impression is naturally "our site / system is offline!"  However upon investigation you can find that other people (e.g when browsing via a seperate network connection) can access the site fine. The cause of this might be a security plugin called "Mod Security". What is Mod Security? Mod_security (also known as "ModSec") is a module ...

End of Life for ASP Classic Sites

Posted: 20/01/2016 Websites eventually reach their natural end of life for various reasons including new and better technologies becoming available, customer preferences change, search engines algorithm updates and support for third party plugins (such as file upload components) comes to end. You can read more about why you should upgrade your website here. This is part of any websites lifecycle. As such TMD Online will no longer be supporting websites using "ASP Classic" from 1st of January 2018. In addition no further code changes will be ...

Modifying your website - when to contact your web developer

Having a Content Management System (CMS) installed on your website can be a really powerful and useful tool for website owners.   Specifically for content that changes frequently (such as products, news and blogs), its critical that website owners can update this without refering back to the original developer / agency. However it's important to understand that sometimes, changes to websites still need (or should) come back to the original web developer / agency (Thats why at TMD Online we use terms ...

End of Life for Internet Explorer 8,9 and 10

Microsoft today has announced they are no longer supporting Internet Explorer versions 8,9 and 10.  Read full statement from Microsoft here. What this means is that after January 12, 2016, Microsoft will no longer provide security updates (or technical support) for Internet Explorer 8, 9 and 10.   What browser am I currently using? If you are unsure - visit this link. Should I upgrade if I am using IE 8,9 or 10? In an ideal world - absolutely yes.  Having an unsupported / unpatched ...

Can Google Crawl JavaScript and AJAX?

JavaScript is a language that is used by developers to enhance the web experience. JavaScript is used to handle things like: Animations (e.g. banners sliding / fading) Drop down menus Error / Validation messages Popups Slide shows Loading remote content (without forcing the entire page to reload). It is very rare to find a page or website that doesn't use JavaScript these days. However how does using JavaScript affect Google? Especially does Google "follow" JavaScript? Imagine this, you have a button on your home page that says "click here for ...